Nihon no Kawaii
The roots of cute
By: Dan Grunebaum | May 8, 2012 | Issue: 946 | No Comments | 1,708 views

© きいち/小学館

Kawaii” is now so thoroughly associated with Japanese cuteness around the world, the word has its own English Wikipedia entry. But how did the kawaii esthetic arise? The cozy Yayoi Museum takes a look at the emergence of kawaii characters through so-called fancy goods—stationary, hand towels and the like—in the early and mid-20th century. Craftsmen and artists like Rune Naito began to decorate household products with big-eyed girls and adorable animals that in retrospect can be seen as the direct ancestors of Hello Kitty and Pokémon.

Yayoi Museum, until Jun 1 (listing).

Share:

Email:

Email This Post

Print:

Print This Post
Rate this
1 Star2 Stars3 Stars4 Stars5 Stars (1 votes, average: 4.00 out of 5)
Loading ... Loading ...

Ebisu Best Color International Hair Salon
Cut: ¥5,940~, Highlights: ¥8,650, -15% off first visit
Toranomon Hills Dental Clinic
English-speaking, American Dental Association certified
AKASAKA INTERNATIONAL HAIR & NAIL SALON
Color products imported from the UK & 20% off first visit
Nail, Wax, Spray Tan treatments in Tokyo
English-speaking Total Beauty Salon
Serviced Apartments Azabu Court
Daily, weekly, monthly extended stay studios/suites
Hands-on Nails: Nail Salon in Omotesando
Women's and Men's nail service. Shellac ¥7,000→¥5,800
HAIR COLOR SPECIALISTS, KERATIN TREATMENTS
Australian owned/managed hair salon 20%off first visit
TOHTO GUEST HOUSE
Accommodation in Tokyo, Kanagawa, Chiba
Car Accident & Other Legal Problems
Legal advice from English speaking attorney-at-law
REAL ESTATE in Tokyo - Rent & Sale
Best source for expat housing, office, investment
Tokyo Furnished Apartments
No Key money, deposit, agent fee, guarantor!
13578304